Facebook pages have been very useful in promoting a business, but now you have an alternative which might be better too. Google+ now allows you to create business pages. The following is what Google says about pages:
For businesses and brands, Google+ pages help you connect with the customers and fans who love you. Not only can they recommend you with a +1, or add you to a circle to listen long-term. They can actually spend time with your team, face-to-face-to-face. All you need to do is start sharing, and you’ll soon find the super fans and loyal customers that want to say hello.
Google+ pages are a great way to connect with your audience, as it has features like hangouts too, which is not possible on Facebook pages.
To create a page, all you need to do is, check this link and get started.
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